Chapter Marketing & Recruitment Toolkit

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The purpose of this toolkit is to assist our chapter members with recruitment and marketing efforts at the local level. We understand the challenges of recruiting and retaining new members. As your partner, ANFP national has provided several marketing and recruitment documents, and tools specifically for this initiative. Below you will see three categories, each designed with a specific purpose; Communications & Tools, CDM, CFPP Promotion Materials, and Additional Resources.

Communications & Tools

The following documents are meant to be used by members to communicate with prospective members in various settings and methods. They should not be shared with prospective members.

ANFP Letterhead Template
Information for Student Recruitment
ANFP Business Card Templates
Prospective Members/Student E-mail Template
Follow-up/Thank You Letter to Prospective Member
Tips on Recruiting New Members
Press Release Template
Job Descriptions

CDM, CFPP Promotional Materials

The following documents should be used as promotional materials and can be shared with prospective members for recruitment and informational purposes.

Discover the Power of the Credential - Video
Become a Certified Dietary Manager, Certified Food Protection Professional - Video
What it Means to be a CDM, CFPP - Video
What Being a CDM, CFPP Means to Me
How Employers can Support a CDM, CFPP
Cover Letter - How Employers Support a CDM, CFPP
How to Spot Potential CDM, CFPP?
CDM, CFPP Benefits – Discover the Power of the Credential
CDM, CFPP Scope of Practice
Top 10 Reasons to Join ANFP

Additional Resources

The following documents are additional resources that may be useful for recruitment efforts as well.

ANFP Updates - PowerPoint Presentation (February 2022)
ANFP Updates - Talking Points (February 2022)
Prospective Membership Brochure
Membership Application
Chapter Membership Benefits
Scholarship & Grant Information
Prospective Member Information Request Form
ANFP Social Media Links

Questions?

If you have any questions or need any other documents for marketing and recruitment efforts, please contact the Chapter Relations department at chapters@ANFPonline.org or 800.323.1908.